2K today announced the launch of a UK-first partnership giving Britons the opportunity to receive a video game with their food delivery from Deliveroo. A copy of WWE® 2K18, and a specially created Be Like No One burger from The Diner, can now be ordered directly to your door.
The collaboration celebrates the launch of WWE 2K18, which is released today. Available in all of The Diner’s London sites, the Be Like No One burger is perfect to feed your friends while enjoying the latest iteration of WWE 2K’s franchise game.
The Be Like No One burger is inspired by the individual personas of WWE SuperStars. The burger flips the traditional on its head with a bold combination of flavours and ingredients. Ideal for any budding tag team, the burger has two juicy 5oz patties, a slice of US cheese, Diner burger sauce and pickle on one side, while the other side contains double buttermilk fried chicken breasts, Monterey Jack cheese, streaky bacon, slaw and pickles. All the ingredients are housed in a figure of eight-shaped brioche bun, created exclusively by the world famous Rinkoff bakery for the collaboration, and topped off with four onion rings.
“The great thing about WWE 2K is that we often hear stories about friends coming together for a night in filled of head to heads, takeaway and generally having a laugh when the latest game launches,” said Simon Turner, Head of Marketing and Communications UK at 2K. “So this year, for WWE 2K18, we wanted to make this celebration even easier by delivering the total package – ready for our fans to enjoy.”
The Be Like No One burger will cost £15.95 when sold across The Diner’s London locations. Running from October 17th to October 24th, the delivered package will cost £50 and includes:
A copy of WWE 2K18* (RRP £49.99);
The ‘Be Like No One’ burger;
Two portions of fries;
Two Diner black lemonades.
Developed collaboratively by Yuke’s and Visual Concepts, a 2K studio, WWE 2K18 is rated PEGI 16 and is available now on PlayStation®4 computer entertainment system, Xbox One and Windows PC, and will follow in the Autumn 2017 for Nintendo Switch™.
For more information on WWE 2K18 and 2K, visit wwe.2k.com, become a fan on Facebook, follow the game on Twitter and Instagram using the hashtags #WWE2K18 and #BLN1 or subscribe on YouTube.